True Wealth Ventures
WHO WE ARE
The True Wealth Ventures investment thesis is that women-led companies perform better financially, yet are an untapped market for investors since only 2% of venture dollars go to women-led start-ups and 15% to those with a woman on the leadership team. In addition, since women make 85% of consumer purchase decisions and 80% of healthcare decisions, True Wealth Ventures believes there are additional advantages for companies with women on the management team in designing products for, selling to and servicing these women customers in these markets. True Wealth Ventures is focusing on the following large, high-growth, acquisitive markets, where women are the primary customer Ð and where women are especially interested in making a positive impact through environmental and human health, both in the role of the consumer and in the role of the business owner.